Chainstitch Rugs

Chainstitch rug making did not begin as a domestic craft and was organized under the technical guidance of professional craftsmen from the start.


By using an ari, a small hooked awl, wool yarn is worked over cotton fabric.

The ari is inserted through the cloth in the form of a loop and is finally pulled up through the surface to form the stitch.

Exported to the European and American markets for over 100 years, chainstitch rugs have recently become a very popular alternative to waft and weave Oriental carpets.

They are a light, affordable rug and an exceptionally beautiful handmade product.


They are made by crafters living close to nature without using chemical processing.


Hand embroidered in 100% wool yarn, River Jhelum Rugs is able to guarantee the quality and durability of our product.

Backed in pre-shrunk 100% cotton canvas these rugs will withstand decades of wear.

Rug designers connect with the gentle rhythms of the rivers and glorious light reflecting mountains and are constantly evolving new designs.








They also rely on traditional and popular Bukara, Tabriz, Asfahan and native Kashmiri motifs.


River Jhelum Rugs is committed to helping the art and craft that is chainstitch to continue to be available worldwide. New methods of communication allow for a dynamic relationship between interior designers and chainstitch artists to develop. Colors can be requested as well as design. More designs can be introduced, a vibrant economy sustained. Chainstitch rugs are beautiful rugs. They are a designer's dream product with endless possibility and a practical affordable product for the home. This is why a lively response to market demands from all over the world keeps chainstitch rug making an alive and vibrant art to this day.